27 Aug How to Reach Your Salon Goals Once and for All
Here are four surprisingly simple, high-impact tips that have changed my life and my career. Go ahead, steal them.
Reaching goals as a stylist in a salon can be as complicated as finding the right salon to work in. It takes strategic planning and focus to hit high ranking numbers in such a competitive business.
In order to develop a effective game plan for salon success, you must ask yourself some questions.
How many clients will I be able to handle in a day?
How many new clients do I need to be averaging on a monthly basis?
How many educational classes will I be attending annually?
What are some of the weakness that may threaten my development as a stylist?
To help you answer some of these thought provoking questions, I’ve compiled 6 tips that will help you reach your goals at a steady pace. These 4 Tips come to the top of my list when it comes to building business in the salon:
1. Develop a Insane Work Ethic
It’s all about hard work in the beginning! You must be willing to set your stage of success properly. Be the first one at the salon and the last to leave. You must be willing to sacrifice your personal time and put it into your work and development. Practice on your craft and make a lot of mistakes so your can learn quickly and effectively.
2. Be Patient
Having patience in this business is a must. Cosmetology school doesn’t teach you patience because the time to get your license is just about 1 year. It takes some consistency, patience and hard work to build a solid business and you must be able to handle the good, bad and ugly. Pace yourself and get good at being resourceful in your place of business. It will come back and pay your dividends like no other.
3. Track Your Numbers
If you want to stay aligned with your goals, it is absolutely important to track all of your numbers. Tracking your numbers not only shows you the business numbers, but it gives your a clear picture of what your strengths and weakness may be. Start tracking New Clients, Referral Clients, Color Services and Retail.
4. Become Market Friendly
Between excellent customer service and social media marketing, everything is about understanding what brand/image you want to represent in the marketplace. Who you are, what you are, where you are going speaks volume to consumers. You must be clear about your brand image and become market savvy, so that when your name is mention in the market place there is no confusion as to what you do.
Remember: The only thing that can hold you back from reaching your salon goals is YOU. We know nothing is out of reach for you, so Dream Big and start building your legacy today.
Got a tip for hairstylists? Got a question of your own? Feel free to share in the comments below.